According to OpenAI (@OpenAI), ChatGPT now features a shopping research experience that leverages AI to conduct in-depth product research and provide users with interactive recommendations, helping consumers make smarter purchasing decisions. This update positions ChatGPT as a valuable tool for e-commerce businesses by streamlining product discovery and enhancing user engagement through AI-driven insights. Retailers and brands can leverage this new capability to increase conversions and improve customer satisfaction by integrating AI-powered product comparison and personalized shopping assistance into their online platforms. (Source: OpenAI, Twitter)